B2BVault's summary of:

What I’m seeing for UX as we move into 2026

Published by:
Boagworld
Author:
Paul Boag

Introduction

UX is not dying in 2026, but it is changing fast. AI is killing shallow work and rewarding real human judgment.

What's the problem it solves?

Many UX roles rely on templates, tools, and checklists. AI can now do that work faster, cheaper, and at scale, which puts those roles at risk.

Quick Summary

UX is being split into two paths. Shallow UX that follows frameworks and produces surface-level outputs is getting replaced by AI. Deep UX that deals with people, context, tradeoffs, and real problems is becoming more valuable.

AI is moving from hype to real use. Teams are asking what problems AI actually solves instead of adding it for show. This gives UX people a chance to guide better decisions and design work.

The UX professionals who do well are comfortable with mess, can think critically, work across teams, and use AI as a tool instead of fighting it.

Key Takeaways

  • AI is replacing template-driven UX work
  • Human skills like judgment, taste, and trust matter more than tools
  • UX is becoming less about process and more about context
  • AI is now useful when applied to real user problems
  • Conversational UX is becoming a serious new field

What to do

  • Stop relying only on frameworks and checklists
  • Spend more time with users and stakeholders
  • Learn adjacent skills like business, data, and systems thinking
  • Use AI to prototype, test, and iterate faster
  • Shape how AI fits into your role before others do

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